Hotel Consulting

ArtBuild Hospitality’s hotel consulting services provide a comprehensive feasibility analysis based on real market data and calculations, rather than theoretical assumptions. Our flagship product – the Extended Hotel Feasibility Study – is a tool unique to the Eastern European market that combines market research, architectural design concepts, operational strategy, and financial analysis. We create a 15-year roadmap that protects the investor’s capital from costly mistakes.

Why is hotel consulting necessary?

The main task of hotel consulting is to identify the strengths and weaknesses of a hotel project while it is still on paper. This is the stage where we align the client’s vision with existing market realities (location, competition, target audience needs, funding volume, etc.), develop the optimal solution regarding the project’s format, class, and structure, and model expected costs and revenues in detail. Professional assistance at this stage helps avoid significant mistakes and, consequently, financial losses during the actual implementation of the project.

It is important to understand that a project’s long-term success is only possible through close collaboration between architects and a professional hospitality technologist. The architect creates the visual concept, but only the technologist possesses the specific knowledge of economics and the invisible operational processes. ArtBuild Hospitality draws on 100 years of experience from international hotel chains. We provide your design team (architects, engineers, designers) with clear technical specifications featuring the most optimal solutions. The result is a facility that runs like a Swiss watch.

Our exclusive product: Extended Hotel Feasibility Study

Most companies offer standard market research and concept development without details or concrete answers. ArtBuild Hospitality has created a product unique to the Ukrainian and Eastern European markets – the Extended Hotel Feasibility Study. This is not just a brief summary of the project vision; it is an in-depth Project Book that serves as the foundation for all of the investor’s future decisions.

What is included in the Extended Hotel Feasibility Study?

Unlike a standard report, concept, or business plan, ArtBuild’s comprehensive product includes:

• Hotel Best Use Analysis: a detailed analysis of the site to determine its most effective use.
• Marketing Strategy: in-depth research of the regional market, competitive environment, and international trends; identification of the Target Audience (TA) and the project’s unique selling proposition.
• Preliminary Design: in collaboration with architects, we develop optimal layout solutions and zoning for the project. We calculate the economics not of an abstract hotel, but of a specific building.
• Financial analysis at the investment and operational stages of project development: calculation of cash flows, ROI, EBITDA, and payback periods based on actual project data.

This approach minimizes the number of assumptions. You receive figures you can trust.

Financial Feasibility and Investment Attractiveness Analysis: Big 4 Level Validation

Investors often receive polished presentations that bear no resemblance to reality. ArtBuild Hospitality’s financial analysis of project development is a proprietary methodology based on real-world experience, a deep understanding of operating costs, and our own DCF modeling approach.

The financial analysis of each ArtBuild Hospitality project includes a sensitivity analysis of the project’s final economic indicators based on changes in various factors, such as construction costs, equipment, utility expenses, the number of visitors in specific hotel areas, and staff salary trends.

Our financial calculations are realistic, verified, and accepted by banking institutions for project financing. They are designed to help the developer see a realistic picture of the future business and assess its investment appeal. Upon receiving our validation of the financial model, the investor gains confidence comparable to an audit from the Big Four firms.

«Our financial analysis is realistic, verified, and designed to help the developer see the true picture of the future business and assess its investment appeal.»

Concept Development: The Hotel’s Strategic Blueprint

Many people confuse concept with design. For us, a concept is not about design or style. For us, a concept is the property’s strategic blueprint – a document that contains clear technical and economic indicators and provides comprehensive answers to the following questions:

• What should the property’s class and format be?
• Which infrastructure elements will be most optimal?
• How should specialized hotel technology be implemented?
• What is the exact investment amount required?
• When will the project start generating revenue?

We develop unique concepts for projects of any scale and format: from urban boutique hotels to recreational resorts with extensive infrastructure and regional tourism development strategies. Our work is grounded in our own 20 years of experience in project implementation and hotel management in Ukraine and Europe.

Other Consulting Services:

• Technical support for design.
• Hotel design and furnishings (FF&E).
• Audit of existing concepts and architectural and planning solutions.
• Audit of operating hotels and valuation of hotel real estate.
• Specialized hotel technology. Hotel + Casino: integration and technical consulting.